Stages of Production
In the first stage we collect as much information on your business and the product(s)/ service(s) you want to advertise. We also carry out audience research to help us come up with stories that resonates with your target audience.
Scripting involves using all our research findings, your customer data, industry insights and your general company information to create two highly engaging and very relatable stories with all associated production information and respective budgets.
We then pitch both stories including associated budgets to you, here you can either choose your preferred one or proceed to produce both adverts and you can also make other additional inputs.
Once a story and budget has been approved by you, we proceed to procure the necessary equipment, cast, crew and location permissions, after which, we schedule and shoot the advert video.
After the shoot, we proceed to editing where we get to add a professional touch to the video(s).
Final Review/ Conclusion
Once the first cut comes out of editing, we present video to you for scrutiny and corrections. We make sure to implement all corrections before conclusion and presentation of the final advert footage.